Our client, a large multinational law firm located in Dublin 2, is looking for a Digital Marketing Executive. The role will work closely with the firm’s senior management team and will be a part of a global marketing team that provides integrated marketing, client relationship management and business development support.

Salary: €40k-€50k

Key Responsibilities:

Website

• Support the Global Marketing Technology Manager.
• Project manage web initiatives.
• Act as super user for the firm’s CMS.
• Manage and execute the training of marketing staff.
• Manage licencing and user accounts.
• Supervise the Digital Marketing Administrator’s day to day workload.
• Ensure consistency across the site and act as a digital brand ambassador.
• Design, create and manage AdWords and display advertising on Google.
• Support the Group with SEO recommendations on keyword focus as well as editorial.

Social Media

• Execution of strategy inc. campaign elements.
• Design, creation and management of promotions and paid-for-social ad campaigns across social media channels.
• Work with Creative Services to create bespoke relevant imagery for social media.
• Metrics and analytics.

Measurement and Reporting

• Create monthly reports for Marketing and the senior management team on our digital efforts.
• Produce analytics reports for Marketing colleagues to suggest improvements to drive engagement and lead generation.

E-Marketing

• Build and set up email marketing campaigns where necessary and advise on best practice.
• Support the marketing and communications team in branding and content approval of email marketing campaigns.

 Skills and Attributes:

• Bachelors or equivalent in Advertising, Marketing, Media, Digital or related field.
• A minimum of four years’ experience working in digital marketing.
• Professional services experience would be an advantage.
• Strong written and verbal communication skills.
• Self-motivated.
• Strong leadership skills.
• Team and goal orientated.
• Strong attention to detail.
• SEO, PPC, Google AdWords, Social Media and CMS experience.
• Proficient in MS Office.
• Experience in Adobe Creative Suite an advantage.